The IKEA Secret Garden Party
To celebrate the launch of a new seasonal textiles collection, I designed and delivered the environmental graphics for a live, public-facing outdoor experiential pop-up event.
For this outdoor pop-up event, I planned and designed the event graphics to bring a cohesive brand identity to a garden setting. Rather than designing the physical layout of the space itself, my role was entirely focused on the graphic touchpoints—including the welcome signage, custom apparel design, and display graphics. I managed the graphic planning from initial layout sketches through to specifying weather-resistant cut vinyl and canvas outputs, ensuring all public-facing branding felt playful, clear, and perfectly coordinated.
Software: Adobe Illustrator, InDesign, Photoshop, Cut Master Pro
Materials: Self-adhesive paper, Vinyl - Cut, Canvas, PVC foam board